Brand Recognition and Your Email Address
Monday, May 26th, 2008
You cannot improve website traffic with a throw-away email address. Gmail, Yahoo!, HotMail and the rest are known as “throw-away” email addresses. They are great to increase your anonymity and sense of security, but they do not, and prob’ly never will command very much credibility. I also use these throw-away addresses when required to provide an email address for ordering something or joining a site I am not sure of. There are some good reasons to use throw-aways. But there is one very important reason for webmasters to use addresses that belong to your domains: Brand Recognition.
As webmasters, we all want our websites to be (more…)

To me, “organization” has more to do with how your site is laid out, how accessible it is to the visitor looking for something and whether the way you have organized your forum categories and discussion forums is conducive to adding and retaining members and encouraging visitors and lurkers to become participants. Organization doesn’t have much to do with colors or graphics or the style and design of your forum.
We all love to share with our fellow Netizens and when we run across something especially poignant, an interesting news article, or a great photograph, we just want to post it so all our friends can revel in it too. We get a sense of belonging and of being seen as a generous and giving person. It would be awful if anyone knew that article, picture or interesting prose was actually stolen from some unsuspecting, starving artist somewhere in the ether. It’s not like we conspired to pilfer someone else’s work. We might even mention their name as the author or artist. But the fact is, taking it without permission is just like swiping that candy bar from the corner store when we were kids. Just like taking anything that doesn’t belong to us, it’s just… well, like stealing.