Archive for the ‘Marketing’ Category

Brand Recognition and Your Email Address

Monday, May 26th, 2008

EmailYou cannot improve website traffic with a throw-away email address. Gmail, Yahoo!, HotMail and the rest are known as “throw-away” email addresses. They are great to increase your anonymity and sense of security, but they do not, and prob’ly never will command very much credibility. I also use these throw-away addresses when required to provide an email address for ordering something or joining a site I am not sure of. There are some good reasons to use throw-aways. But there is one very important reason for webmasters to use addresses that belong to your domains: Brand Recognition.

As webmasters, we all want our websites to be (more…)